Janine Smiley

Janine is an entrepreneurial-minded communications leader who excels at simplifying complex business models to help clients build trust with key stakeholders. With expertise in strategic advisement, facilitation and training, she is adept at supporting industries that are facing rapidly changing regulatory environments and customer demands. With 30 years of experience in public relations and corporate communications, she has worked in co-ops, private and public companies. Outside of work, Janine enjoys outdoor activities and family time at Table Rock Lake.

Office Location

Kansas City

Career Background

Before joining Look East, Janine was the director of public relations and communications at Crux, a firm that provided fractional chief marketing officer services to companies across environmental, food and beverage and financial service industries.

Awards and Accomplishments

• PRSA PRISM Award for Community Relations (KC Common Good Anti-Violence Fund)
• NAMA Best of Show for Public Relations

Organizations

Janine is active in nonprofit volunteering at Flourish – A Furniture Bank, where she recently completed a term on the board of directors.

Stages and Presentations

Janine has spoken at the Public Relations Society of America-Greater Kansas City Chapter and the KC Chapter of the International Association of Business Communicators at its Annual Business Communicators Summit on the topic of crisis resiliency, and the Central Exchange’s Midwest Leadership Summit on courageous leadership. She was also a session speaker at Petfood Forum’s annual conference on the topic of social media and addressing sensitive situations.